Identity and Marks
I D E N T I T Y
The single most memorable visual aspect of a company is the logo design. This powerful image, through an effort called “Branding”, influences your market in everything from physical office space, fleet vehicles, offsite signs, and the balance of your comprehensive marketing efforts.
In the same way as the symbols of the ancient world identified the owners of the kingdoms and provinces, and the ranchers of the Wild West preserved peace by branding their steers, settling ownership of free range animals—Or the vibrant patterned tartans that distinguished clan from clan in the Scottish highlands.
A specific visual image, crafted with purpose and skill will set your organization apart and communicate truths about what you do and who you are.